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1. Why did you pursue a career in the NFP sector? Why did you say ‘yes’ to working for the organization you are currently representing?
Growing up, I was involved as a volunteer at a Not for Profit organization. I participated in helping teach children about the positive affects of physical activity and taught skills that included gymnastics, sports and swimming. This participation progressed as I got older and my volunteerism turned into part time work as an instructor. Following high school, I received a work placement and bursary to continue to work for that organization. I graduated from university and began a career in the governmental social service sector and then received a cold call from the Not for Profit suggesting a Program Director position in another province suggesting that I would be perfect for the position. I interviewed and accepted the position and for the next 20 years worked my way up that organization first on the prairies and then in British Columbia.
I was posting a position on the Charity Village website in 2006 and saw the posting for my current position and had an “Ah Ha” moment. I read the posting and just knew it was a fit for me both professionally and personally, based on the mission and values of the organization. I applied and was interviewed and also “interviewed” the new organization to ensure it was a fit for both me and for them. It was, and now I am and have been CEO for Ronald McDonald House BC since 2006.
2. How have you become well equipped to be a leader in your organization?
The many and varied experiences that I had through my education and the years moving up the ranks in the first organization prepared me for the leadership in my current role. I have also always continued to take courses when I could and have read to keep up with new thoughts and or trends.
3. How would you say the ‘face’ of the Non-Profit world is changing (or needs to change)?
Not for profit is about serving the mission and serving the needs of the community at large while connecting with and building new stakeholders. Its about transparency and integrity and stewardship. There are so many worthy NFP’s all searching and competing for the donated dollar, all working hard to get their story heard. I think the challenge of NFP’s is to find new ways to get to the top of mind for their stakeholder community and once they have their ear, to keep them engaged and to maximize that relationship to broaden their connectivity web.
4. How do you stay current and ‘in the know’ when it comes to Non-Profit trends/leadership?
Staying current to me means reading and listening to others and asking for information. Being of the opinion that you are strongest when you are surrounded by strength and support, building relationships in very broad terms and communicating well within the network of NFP’s and non-NFP’s will help keep leaders up to new trend speed. Leadership must be open to and embrace change.
5. What is your organization doing to ensure that they are forward thinking/ahead of the curve?
Organizationally, we stay very connected with the other Ronald McDonald Houses worldwide as well as Ronald McDonald House Charities Canada and Global. We proactively look for ways to improve our systems and services so that families and seriously ill children are better served each and every day. We also continue to network with other agencies to ensure good, forward-thinking communication.
6. Name two or three Non-profits that are launching initiatives you feel are noteworthy?
New initiatives for Ronald McDonald Houses are the Family Rooms within local hospitals and the RMH Care Mobile program for rural areas. Organizations that are constantly re-evaluating themselves and their program offerings are the ones who moving forward will continue to stay relevant.
7. Books (or other reading material) you have read/are reading that offer(ed) some lasting value?
There are so many good books that focus on a huge variety of different skill sets. “Good to Great” by Jim Collins, “Execution” Lawrence Bossidy + Ram Charan, “The Tipping Point” by Malcolm Gladwell, “Leading Change” by John Kotter, and “The 7 Habits of Effective People” by Stephen Covey are examples of what I think are excellent books.



Ron Kuehl brings a successful and diverse background to his role as the VP, Revenue Development at the 
With a decade of experience working in key leadership positions with not for profits, Scott has real world experience getting an organization’s message out, and presently as the Director of Fundraising and Communications at 